History of Vernacular Language Essay

Spanish has one of the richest and longest histories of any of the world’s languages. It is the fourth most-spoken language in the world after Chinese, Hindi and English. Native Spanish speakers exist throughout Europe, the United States, Pacific Islands and Africa (Penny, 2002). Spanish originated on the Iberian Peninsula which is located in the southwestern region of Europe. The vernacular language was not originally known as Spanish, it was referred to as Vulgar Latin. The Celts were a nomadic tribe from central Europe who moved into the peninsula towards the end of the sixth century (Penny, 2002). The Celts mixed with the peninsula’s residents, the Iberians resulting in a new people known as the Celtiberians who spoke a form of the Celtic language. By the nineteenth century BCE, the region in southwestern Europe was known as Hispania and the inhabitants learned Latin from Roman settlers, traders and soldiers. Soon after the people in Hispania learned Latin, a new language was created as a mixture of the Celtiberians language and classical Latin (Penny, 2002). The new language became known as Vulgar Latin which developed into modern Spanish. Vulgar Latin was similar to classical Latin but implemented many words from other languages. Spanish started as a native language dialect spoken in the Castilian region of Spain. After many years of conquest, exploration and forced conversion, the people in the region spread the language to a worldwide vernacular. The Spanish language belongs to the Indo-European family of languages and the Romance language family as the language was greatly influenced by Latin. The anguage took many years to fully develop and spread because of the influence of other countries. Towards the end of the fourth century A. D. , Roman control over the Iberian Peninsula had significantly declined (Pimsluer, 2013). The fifth century brought on the rule of the Visigoths who spoke a German vernacular which made it difficult to communicate in Spanish. The Islamic people invaded Spain in A. D. 711 which led to the spread of Vulgar Latin throughout the Peninsula (Pimsluer, 2013). The Islamic people brought their culture and Arabic language to parts of Spain. The effects of the Islamic Moors conquest did not reach all parts of Spain which contributed to the spread of Spanish. Many residents borrowed from Arabic but the residents of the northwestern region of the Iberian Peninsula preserved the Spanish language. The northwestern region of the Iberian Peninsula was often referred to as Castile and by the eleventh century A. D. , Castile had gained enough power to declare itself as a kingdom. The Castilian people spread south and east throughout the Iberian Peninsula in Spain and drove out the Islamic and Arabic presence. As the Spanish speaking people moved throughout the peninsula, they spread their language into the conquered territories as well as surrounding territories. The Spanish language was known as Castilian during that time period and was often considered a prestigious language (Lopez, 2007). By the end of the fifteenth century, Castile and the Spanish language ruled a large territory encompassing the peninsula, spanning from the Atlantic Ocean to the Mediterranean Sea. Latin had a significant influence on the development of Western languages as it led to the creation of many individual dialects. The Roman Empire gained power during the fourth century B. C and Latin spread throughout the Italian peninsula and the Mediterranean region. Speakers of Latin traveled in Europe and Central Asia which sparked new innovations in language (Sayre, 2013, pg. 264). Latin influenced the development of languages in the Western region of the world by serving as a basis for the creation of new languages. An example of this influence would be the use of Latin words in the Spanish language as a result of the Roman power in the Spanish peninsula. Native populations learned Latin first and then eventually developed new dialects and languages. Local residents often became bilingual in classical Latin and the newer language or dialect. Latin is the main foundation of languages in Western Civilizations. The languages spoken in Spain, Romania, Italy, France and Portugal were created from a hybrid form of Latin. Western languages were also influenced by other languages such as German and Arabic but the most significant influence remains Latin (Sayre, 2013, pg. 264). Without the Latin language, only a small number of the languages spoken today would be recognizable in their current dialects. Latin survived the fall of the Roman Empire and continued to be an international language for educated individuals and the socially elite. After the Middle Ages, the Western Hemisphere underwent a cultural Renaissance and many forms of Latin were transplanted into Western languages (Sayre, 2013, pg. 265). Not only did Latin serve as a basis for the Spanish language but it had a substantial impact on the development of languages in Western civilizations.

The Buddhist Architecture

The Buddhist architecture has a lot of history that comes along with the culture, India is known for being the center of Buddhism as well as the highlight Buddha teachings. Different parts of Buddha life is instilled in the architecture. According to â€Å"The Buddhist Architecture† (2007), â€Å"Caves or grottoes are the oldest form of the Buddhist architecture. They are also known as the rock-cut monasteries, which were hewn from the cliffs and rock walls of the valleys. In India, the most significant cave is Junta caves, near modern Arranged, Maharajah's. † (Para. Two and Four).The caves had played a large part in the history of Buddhist architecture; it was more than Just a building or even a simple rock. According to â€Å"The Buddhist Architecture† (2007), â€Å"Pagodas are the principle form of Buddhist architecture, which are used as religious multistory Buddhist towers, erected as a memorial or shrine. The most important factor was Consciousness, which is the ultimate reality. † (Para. Two and Four). There are various buildings associated with religion, but the one that came out at the most in my search was, â€Å"Amphibian Temple,† this place is known or being a place where â€Å"Buddha† obtained inspiration and enlightenment.There were other temples in China called, â€Å"Ethane Temple†, â€Å"Lama Temple†, and † Gangue Temple† these temples hold a lot of education surrounding Buddhism and what it represents, it is an important place to be visited while in China. The Elder (2008) website â€Å"Numerous churches, monasteries, convents and shrines show sites connected with the earliest years of Christianity, and the life and ministry of Jesus and his disciples. The design of these constructions was affected as much by the religious traditions of the individual Christian community.Christianity was instilled in the buildings such as churches, even from the rooftop the column of a church . â€Å"Plans. ?Many Early Christians shadowed the basilicas model for their new churches (up. 198, 206) and may also have used old Roman halls, baths, dwelling- houses, and even pagan temples as places of worship. Walls. ?These were still constructed according to Roman methods of using rubble or concrete, faced with plaster, brick, or stone (p. 210 B). Mosaic design was added internally (p. 21 1), and sometimes also externally on west facades; though little regard was paid to external architectural effect (p. 09). † (â€Å"Early Christian Architecture – Comparative Analysis†, 1921). The walls expressed certain parts of the religion was alters, roofs and openings in a church. Some names of the buildings surrounding this architecture were, â€Å"The Church of the Holy Sepulcher, Jerusalem and The Church at Gal. Loused. † Islamic architecture and art pieces were in different areas that Islam either dominated or still remains dominant while still embodying M uslim precepts in its themes. The earliest architectural monument of Islam is the Dome of the Rock Jubbah al-Sahara) in Jerusalem, created in 691-92.Some Muslims believe it to be the area from which Muhammad rose to heaven. â€Å"It has mosaics depicting scrolling vines and flowers, Jewels, and crowns in greens, blues, and gold. Similar in some aspects is the later Great Mosque of Damascus (built c. 705-14) the culture of Islamic Spain reached its apogee in Moorish art and architecture. The Mud © Carlyle of Spain employed through the 18th cent. And, important until much later in time, is founded on this architecture. † (â€Å"Islamic Art And Architecture 2012).

Huck Finn’s Consciousness

In Mark Twain’s quote, â€Å"a book of mine where a sound heart and a deformed conscience come into collision and conscience suffers defeat† evidently has symbolism. The deformed conscience in this quote refers to southern society in Huckleberry Finn’s world, while the sound heart refers to individuality and Huck Finn being an individual. There are many influences that contributed to Huck Finn’s â€Å"deformed society†. Some are the southern society he grew up in, the fact that Jim is a slave, his heart and individuality, and the fact that he feels that Jim is a person and not a slave.In Huckleberry Finn, Huck and Jim, a slave, take many adventures together. The problem is that the time period is pre-Civil War. Slavery is still huge in the South and blacks are looked down upon. This troubles Huck and often causes internal conflict. Southern society in this time period was difficult. Huck was often struggling with the fact that his society was tellin g him one thing, but he believed another. Society has a huge affect on Huckleberry’s feelings and actions and often cause conflict. This society has â€Å"deformed Huck’s conscience† because he doesn’t know what to believe or what is right.Another thing that deformed his conscience was the fact that Huck thought of Jim like a person and a friend, and not a slave. This was a problem for a few reasons. First of all, tying back into southern society, Jim was a slave and he was looked down upon. No one would think of befriending a slave, let alone trying to help him escape. Huck, however, is trying to escape himself from his society and environment with his dad. In today’s world, the society still affects the way we respond and think. Like Huck, if our society tells us one thing that we don’t agree with, we have trouble.Most people would want to fit into their society and do what everyone else believes, but sometimes it doesn’t work out. Today’s society runs in a way that influences everyone around us. There are many forces, however, that attempt to change the â€Å"deformed conscience†. These forces can be known as leaders in society. People from the president to world-wide leaders can help change this process and can change how society affects people in the community and their take on life and the society around them.

Public Health infrastructure Research Paper Example | Topics and Well Written Essays - 500 words

Public Health infrastructure - Research Paper Example No single effort toward the infrastructural development can undermine the factors which intensify the virus spread. This comprehensive approach should be supported by adequate funding, workforce, and laboratory facilities, especially where the disease is highly endemic. However, having a well praised health infrastructure is not what all needed, but it must be supported with available scientific evidence for decision making. Creating on time administration policies is also important. These policies must include prevention programs and other aspects regarding the operational research. The research process in the public health infrastructure must be more clear, specific, and effective than they are in the current scenario. The research team should conduct significant research missions regarding the means to countermand the spread of HIV/AIDS. They should adopt programs from the international research leaders like the MHRP. The U.S. Military HIV Research Program (MHRP), 1986, protected the service personnel as well as the global community by diminishing the risk of HIV infection (Uganda). Until now, MHRP has been leading the International HIV vaccine development efforts, having five research sites in Asia and Africa.

Marketing Conference - Marketing Strategy Essay Example | Topics and Well Written Essays - 500 words

Marketing Conference - Marketing Strategy - Essay Example Interaction, responsibility to the community and employee satisfaction Competition analysis: Understanding where our products rank in the market place is important to better determine how to improve our market share among consumers thus improve our revenue. A comprehensive analysis of the activities of our potential competitors is an ever going business objective. Government grants are funded by tall money. They therefore require very strict compliance and reporting measures to ensure that the money given is well spent. Unfortunately grants are never given away indiscriminately. However, other sources of funding are available. Nonetheless, it is still important that to research the target market, in order to ensure that customers will pay for the product. The cost of starting up of a business can be mitigated through: Bank Loan: This is another option for funding once target market is ascertained. The bank will need a realistic cash flow forecast, and proof that the loan will be paid back with interest. The bank may require provision of securities against the loan such as a house or car in case you don’t pay. This requires stringent risk analysis. The targeted market is often defined in terms of demographics and psychographics. In demographics, the target market is considered using variables such as gender, age, education, house-hold income, marital status, employment status, residence and the number of children in the house-hold. For example, Kick Covers could target consumers aged between 26-to-50 years old with yearly house-hold income of $50000 or more, or house-holds with children aged six years or younger. Psychographic: This is a general term for consumer’s personality traits, beliefs and attitudes about social issues (opinions) personal interests (sports, music or movies),and shopping orientations(price sensitive shoppers, recreational shoppers, convenience

Research and findings Essay Example | Topics and Well Written Essays - 500 words

Research and findings - Essay Example Some of his furniture is a re-work of initial ideas like the combination of a part of a chair and that of a steel material. He is a great designer and studied technology to the professor level in furniture design and industrial design2. The big easy chair is a very famous piece of furniture that was designed and created by Ron Arad particularly for Moroso. This chair is made of a frame from steel material that has stress resistant foam made of polyurethane and also polyester fiber. Although this cover cannot be removed, the armchair has both the properties of a waterproof material and also resistant to light. This makes it easy to use the chair, as it is portable and can be used both outside and inside. It is a rotational chair that can be molded and recycled with colored polythene. The main advantages of this chair are that, it can be used for both outdoor and indoor activities. It is also essential to note that it is waterproof hence, resistant to fade3. This was the first piece of furniture chair that was produced by Ron Arad. This piece of furniture is a fusion of two ideas. The ideas came from readymade of Kee-Klamp scaffolding which was designed originally in the 1930s. The other part that clumps onto the Kee-Klump is the seat of scrap yard which came from a Rover 200. This chair is basically a combination of a car chair with a frame of structural tubing. The frames are what provide the arm and feet rest for the individual sitting on this chair. In 1981, this chair was sold almost at three times its production cost due to its attractive nature. The seat is made of leather while the frames painted in black made of steel material.4 These two designers made it big in the early 1907 to 1978. They were modern architects and also designed furniture. They worked in the industrial and also graphic design including film and fine art. Charles worked in a steel company where he

Case Evaluation Essay Example | Topics and Well Written Essays - 1750 words

Case Evaluation - Essay Example Henceforth, Siemens Company and its challengers may at times have the temptation of using any possible means in persuading decision makers in signing contracts with their companies. Due to this persuasion, the company gets tempted to offer financial incentives that are not legal in closing the signed contracts (Stanwick, 2014). The illegal method used by Siemens Company to obtain orders from their customers was revealed when it was stated that six executives in Siemens Company had been detained for the actions they did. These actions related to offering bribes to German and different customers in the telecommunication industry. Additionally, these executives were blamed of stealing money from Siemens Company to pay for the offered bribes. Thomson Ganswindt was among the arrested executives. He was heading the telecommunications equipment unit in the company. The assessed bribes amounted to 200 million euros and supposedly incorporated using bribes to get the security systems contract. This was at the 2004 Olympic Games held in Greece (Stanwick, 2014). The concerns began after Michael Kutschenreuter, a senior executive in Siemens Company, stated that he received a very worrying phone call in the beginning of 2004 from Beit Al Etisalat. Al Etisalat was an employee of a consulting firm in Saudi that was Siemens business partner. Al Etisalat claimed that he be compensated 910 million dollars as commission payments by Siemens Company for the role he played in obtaining telecommunication contracts in Saudi Arabia. He went on to threaten the company that he would go to the United States Securities and Exchange with proof of bribes Siemens offered connected to the contracts if Siemens Company did not compensate him the commission payments (Stanwick, 2014). Due to this threat, Michael informed the company’s superiors, including the then present CEO Heinrich von Pierer and future CEO of the company Klaus

Compensation (Human Resources) Essay Example | Topics and Well Written Essays - 500 words

Compensation (Human Resources) - Essay Example ion is simply the salary of an employee while indirect compensation is more different for it includes legal obligation programs such as health insurance, retirement programs, paid leave or housing. Benefits and rewards receive by the employee from the employer is the non-monetary compensation. According to Tatum (2010), in order for employees to be more productive and motivated, business should provide more detailed incentive – the total compensation package. The package should be well designed to attract, retain, and motivate competent workers in the organization. To decide on what component to be included in the compensation package is far more complicated than just deciding on the payment of employees. The expectations of the employees on what would their compensation package consist of, would be a pressure for the organization. The components of the total compensation package include total compensation (base pay and incentives), benefits, work-life balance and training, career and personal growth (Construction Business Owner, 2007). These components are needed for an organization to survive into today’s tough business environment. Base pay and incentives are usually the largest component and the most common of a compensation package. These are important being the introduction of employment to assure that employees have comfort in their lifestyle. Salary would be based on the role of the worker on how the role is being delivered while incentive usually refers to the payment for performance. Benefits are the second component that typically provides: medical benefits, dental plan, paid time off, holidays, social security and many others (Construction Business Owner, 2007). Giving benefits to their employees are adopted by over 80 percent companies today. This component is important to attract employees who are looking for long-term and stable jobs that would surely build loyalty in the organization. Another component of compensation package is the work-life

What could help solve poverty in Calcutta Essay

What could help solve poverty in Calcutta - Essay Example A few of the numerous people who come from different backgrounds and they are present in Calcutta include; Christians, Muslims, Hindus, Buddhists, Sikhs and Jains. There are numerous languages that are spoken in Calcutta includes but not limited to; Tamil, Urdu, Punjabi and Bengali. One of the biggest issue that Calcutta is facing is overcrowding. The main reason for this is the numerous activities that take place in Calcutta. In addition, there diversity of the people that are present in Calcutta is one of the reason that it has a high population density of 4.5 million people. Another reason for the over population of Calcutta is the Bangladesh conflict which took place in the 1970s which made refugees to settle in the northern and southern suburbs of the city. People move to Calcutta to take, coal, petroleum, manganese, jute, manganese and iron. This is because it is a major export centre of these products. Due to the large population, Calcutta has been having a big unemployment crisis since early 1950s. With the high population density and the equally high levels of poverty, Calcutta has a huge problem when it comes to housing (Banerji, 2007). It is estimated that more than a third of the city lives in places of severe poverty (slumdogs, 2015). In this place, the houses have poor ventilation, very limited sanitary conditions and very little open space. One of the main reason for the poverty is Calcutta is overcrowding. It is brought about when people are numerous and located in just one place (Phelan, 2015). This limits even the ability of the people to get ample space to live. There are numerous reason as to why people may be over populated in one place. As for Calcutta, the main reason for its overpopulation is the fact that numerous activities take place there (Weaver, 1985). The main industries that thrive in Calcutta include; transport industry, export industry, and manufacturing industries. In addition,

Welfare and unemployment Essay Example for Free

Welfare and unemployment Essay Welfare is a term used to describe a wide spectrum of parameters for human well being. These parameters include security, education, economy, housing, health and natural environment. In essence, welfare encompasses wellness of all aspects of life. Basically, welfare can be defined as wellness or well doing or wellbeing in regard to enjoyment of health and common blessings of life, free from any evil or disasters; development and happiness. Welfare can be viewed in the perspective of both an individual and community as a whole. On the other hand, unemployment refers to a situation where an individual is available to work and currently searching for work but there is no where he/she can work. The level of unemployment is measured by unemployment rate which is usually described as the percentage of the people in the labor force who have gotten employed. It is a matter of course that unemployment impacts negatively to the welfare of the people in a country. These impacts occur at individual, family and community levels. Some of the impacts of unemployment that are commonly known include: poor housing, lack of income, poor health, lack of food, insecurity, lack of education , accumulation of debts, Xenophobia, protectionism and immigration hence it is agreeable among people of different quotas that unemployment and welfare are closely related (Anderson, 2000, 67) . To begin with, one of the most important measures of welfare is health. According to WHO, health is defined as a state of complete wellness physiologically, economically, socially and emotionally and not merely the absence of a disease or disability. In this regard, economy and social factors are key determinants of human health. The welfare of the economy and social status is dependent on the availability of work that provides employment to the people. In the contemporary world, employment means work which is consistent and money can be paid for it. The need for earning money has made a paying job as a top agenda in the priorities and lives of many people. Due to this reason, job has got a significant impact on the mental, physical and social health status of the society. There is a lot of documented research and empirical evidence on the effects of lack of jobs on the health of the people. Employment to may people gives them a sense of consistency, purpose and identity, belongingness, social identity and a chance for individual’s growth and development. In some cases, some say that it provides to them self-realization and creativity. When one is unemployed, he/she is considered to have lost these vital benefits and therefore it results to adverse effects to his/her health (Earney, 1997, 102). According to numerous studies that have conducted world wide, there seems to be a pattern of increasing mortality rate during the times of negative economic growth, such as time of increasing unemployment. For example, in Scotland (1983), there was a time lag of 0 to 13 years in its population, meaning that the death rate was increased by the continuously high and rising unemployment during that time. This association of health and unemployment can be depicted well in the studies of cardiovascular diseases. From analysis of various studies, it has been proved that there is a positive relationship of unemployment and coronary heart diseases deaths. This is basically because of the stress that is related with unemployment. From these studies, it has been specifically noted that, aged employees who were retrenched and the young people who are jobless are more prone to stroke and high blood pressure disorders than the other segments of the populations. The other measure of the association between unemployment and health is number of suicides. In the studies that have been conducted so far, it has been proved that in most cases, those who attempted suicide had been unemployed or jobless. This was more so among the adolescents males. Research has also shown that high risks of injury and accidents are related to unemployment (Nelson, 1999, 33). Unemployment has also been identified as one of the cause of the many mental problems being experienced of late. It is confirmed by research that immediate job loss, long time joblessness and many mental and physical health disorders are closely related. The mental health negative effects of joblessness include consistent depression, insomnia, self-harming feelings , anxiety, dullness, pessimism , decline in self esteem and reduced ability to make decision. In one of the studies in USA, it was found that the physicians recorded the highest number of psychiatric patients during the times of economic recession which is characterized by a lot of joblessness. Also, worthy noting was the unique finding that most health facilities received the highest number of clients in the times of economic difficulties contrary to the normal assumption of the people that patients increase at the time of economic boom when there is a lot of money in circulation for seeking healthcare. Unemployment does not spare the welfare of children either. It has been noted that children are adversely affected when the parents are jobless. In such cases, the families lack finances to cater for their basic needs like seeking for health care, education, shelter and food. This results to increased infant mortality, morbidity rates and hospital admissions. In one of the studies in Britain, it was found out that unemployment doubled the risk of sickness for young children who were admitted at the health facilities. Unemployment makes the young to suffer from material deprivation, depression and other psychological problems, somatic symptoms and sicknesses, juvenile delinquency, poor performance in school and lack of attachment to the parents. It has also been observed that child abuse and neglect becomes rampant when jobless occurs (Gulluly, 1998, 23). For women, the problem of unemployment hits the hardest. It predisposes them to the practice of prostitution so as to earn income for catering for their needs and their families. Such practice has resulted to quick spread of sexually transmitted infections like HIV and others. Moreover, joblessness among women leads to increased levels of the cases of maternal mortality . This is due to lack finances for seeking maternal health services, which in most developing countries are paid for. To worsen the situation, the married women have been on the receiving end in the times of unemployment since many men divorce them or run away leaving them with a heavy burden of feeding the families. Such cases have been reported in developing countries where the men leave their wives and migrate to other areas in the name of hunting for job. The ripple effect of this kind of migration is extended to food production in that it leads to the lack of manpower in rural areas and therefore agriculture is adversely affected. When it comes to the relationship between unemployment and housing, it is evident that the low level of income which is associated with unemployment results to mushrooming of informal settlements like slums in towns and squatters in rural areas. The unemployed lack money to rent descent houses or buy land of their own thus results to deviation of the law and settling in lands owned by other people. This leads to cycle of crimes and battles between the security officers and the jobless people. In addition to this, standards of living are affected with the informal settlement dwellers lacking basic necessities like drainage systems, water and other sanitation facilities hence frequent outbreaks of diseases (Snower, 2000, 16). In other cases, chronic lack of jobs leads to xenophobic attacks that polarizes the diplomatic relation of a country with others. This occurs due to thinking that unemployment results when the available jobs are being taken by a foreigner who is regarded as non citizens. During this kind of attacks, robbery, rape, destruction of property and demonstrations become the order of the day. To evade such adverse influences of unemployment, many countries have come up with economic strategic plans that attempt to ensure there are adequate employment opportunities to absorb jobless people and graduates from both universities and other tertiary level colleges. USA has been on the fore front in endeavor. The president-elect barrack Obama has come up with policies for the country to address the low level of unemployment that had occurred during the previous government (Adam, 2003, 86). These include provision of immediate tax cut for workers and their families. This aims to make half of the tax credit be available to the workers and the jobless thus maintaining the consumer expenditure, strengthening the economy as well as rescuing many Americans who are faced with economic challenges. Another strategy which president Oboma is using is the provision of immediate supplement to social security for the low and middle income seniors. This is because the president understands that high prices are overburdening the seniors surviving on fixed incomes. He is providing to the middle and low income that are not benefiting from the tax credit, an immediate one time supplement to their social security benefit. Establishment of a kitty to assist families from foreclosure is another way which Obama is using to cushion the low income earners and the unemployed. This plan will aid people to live in their residentials and renegotiate with their lenders as well as preventing more decline in property values thus reducing the effect of a national foreclosure crisis on the state and household budgets. Lastly, he has initiated the provision of relief for local and state governments badly hit by housing crisis to protect curtailment of services like health education and infrastructure. This is because the housing crisis and sinking economy has resulted to significant decline of revenue in both state and local governments. In conclusion therefore, it is of a paramount importance for any government to ensure that the economy is properly managed to produce employment opportunities since failure to do so may result to eruption of incidences that ripple the welfare of a country. Work cited Adams Frank. Unemployment and Social Decay in Urban areas. Routledge, London, 2003, pp. 86 Anderson Ewan. An Introduction to Essentials of Economics.. Praeger Publishers, Westport CT, 2000, pp. 67 Earney Fillmore. The Global Indicators of Social Welfare. Macmillan Publishers, London, 1997, pp. 102 Gulluly James. The Principles of Economics. W. H Fremmil, 1998, pp. 23 Nelson Daniel. Unemployment Insurance: The American Experience. University of Wisconsin, 1999, NewYork, pp. 33 Snower Dennis. Unemployment Benefits: An Assessment for Reforms. Macmillan Publishers, London, 2000, pp. 16

Positive reinforcement within the classroom

Positive reinforcement within the classroom Positive reinforcement within the classroom. Classroom management and discipline is the most challenging aspect of teaching (Yost Mosa, 2002). Aksoy (2003) describes classroom environment as; multifaceted, simultaneous, fast occurring, and unpredictable. This environment means that at any time, teachers have to attend to a vast range of pupil needs fairly and consistently. (Edwards 2003). It is therefore important teachers implement and refine strategies focusing on reducing behavioural issues in order to maximise potential for learning and ensure smooth classroom practise. Due to the increased diversity of pupils in schools teachers now encounter a much wider range of behavioural difficulties in an average class, this is partly as a result of the Individuals with Disabilities Education Act (Quinn et al., 2001). Interestingly the most common request for assistance from teachers relates to behaviour and classroom management (Rose Gallup 2005). Disruptions in class take up student’s valuable learning time and decreases potential learning opportunities of the class. (Witzel Mercer Miller 2003, Cains Brown, 1996) Teachers who regularly encounter problematic behaviour often report increased amounts of stress and frustration (Browers Tomic, 2000). This in some circumstances can make teachers question their capability for their role (witzel, Miller and Mercer 2003). The importance of classroom management in reinforced by Shinn, Ramsey, Walker, Stieber, Oà ¢Ã¢â€š ¬Ã… ¸Neill (1987) who found classrooms frequently experiencing behavioural disruptions had less time engaging in learning, and pupils tended to leave school with lower grades compared to peers. Within the literature it is clear that there is a wide spectrum of strategies implemented by teachers to increase effectiveness of behaviour management strategies. Some educators argue strong discipline and setting limits are most effective, others assume creating an exciting curriculum works best. All strategies highlight the importance on how to behave, pupil responsibilities and adhering to class and social norms. It is also clear that many of the strategies identified have a basis embedded in psychological principle. These include behavioural, psychodynamic, biological and developmental approaches. It has often been disputed how best to apply psychological theory to classroom practice. This review will focus on the use of positive reinforcement in classroom management. Theories will be discussed, evaluated and related to classroom practice. What defines Positive reinforcement? Positive reinforcement refers to the implementation of positive stimuli to desirable behaviour. Described by Skinner (1938) as operant conditioning, it is used to increase the probability of desired behaviour occurring again (Fontana 1994). It is most effective if implemented immediately after desired behaviour occurs and often used as a behaviour management strategy. It can be applied through social cues (a simple smile), positive feedback and reward/sanction systems and best used alongside a classroom context (rules and routines). Theoretical basis of positive reinforcement Behavioural theories have been highly influential to positive reinforcement in the classroom, although they have not always been highly regarded by the educational community (Axelrod 1997). Nevertheless the use of positive reinforcement appears frequently within literature regarding behaviour management. It is important to identify principles underlying positive reinforcement and the criticisms to these theories. Also how these core behavioural principles can be converted to classroom practise and the issues surrounding implementing techniques. The first major contribution to positive reinforcement was Edward Thorndike’s â€Å"Law effect† (1911) which implies behaviour that generates positive effects on the environment are more likely to be continued (Miltenburger, 2008). This implied reinforcement and praise play fundamental role in shaping behaviour. Shortly after this Watson (1913) describes â€Å"Behaviourism†. He bases his theory on the understanding that behaviour is learned and therefore can be unlearned. Behavioural changes are therefore due to environmental circumstances (Miltenberger 2008). Ivan Pavlov (1927) describes â€Å"Classical conditioning†, in which a stimulus is linked to a naturally occurring response that occurs with a different stimulus to evoke an unnatural response. This manifests in a classroom scenario such as using a â€Å"finger click† to attract attention. It is a strategy used to consistently hint students to stop working. This example explains a â€Å"conditioned† behaviour in which pupils have been taught to behave in a specific manor to an unrelated cue. Much of his work at the time was conducted on animals within Laboratories. B.F. Skinner’s research has been significant in the development of positive reinforcement (Labrador 2004). He argued that positive reinforcement was more effective than punishment when trying to modify behaviour. Through his study he identifies â€Å"operant conditioning† which explains how reinforcement and punishment play a key role in the recurrence of behaviour. He explains how behaviour that is consistently reinforced with praise/ rewards will occur more often. He identifies five obstacles that inhibit children’s ability to learn. These included fear of failure, complication of task, clarity, direction and lack of reinforcement (Frisoli 2008). Additionally he recognises techniques such as breaking tasks down, repeating directions and giving positive reinforcement (Frisoli 2008). Classroom research that followed was based on his findings. Studies focused on adult’s childrearing (Baumrind, 1971) and children in a Laboratory setting (Kenney Willicut, 1964; Soloman, 1964). Most studies found reward to be more effective at managing and influencing behaviour. Bandura (1965) explains these findings as a product of children’s previous conditioned responses to reward and punishment, influencing its success in class. The Importance of Positive reinforcement Positive reinforcement refers to any event that follows a behaviour used to increase the chances of the behaviour reoccurring. It can also be used to motivate students. (Domjam 2003). Bracey (1994) states; 15 years of research have confirmed that reinforcing behaviour can increase the likelihood that the behaviour will be performed under subsequent non-rewarded conditions. Similarly Miltenberger (2008) states â€Å"disruptive behaviours can be controlled or eliminated with behavioural intervention† (p11). Due to this considerable research has been conducted into the application of positive reinforcement in schools. It is used to further teaching methods, control inappropriate behaviours and improve social and functional skills (Miltenberger, 2008). Positive reinforcement techniques have however been perceived to threaten individual’s freedoms (maag 2001). Society perceives reinforcement as externally applied to an individual with the aim of coercing behaviour and leading them to become dependable on extrinsic reinforcement (maag 2001). Although an understandable concern, Akin-Little, Eckert, Lovett (2004) describe these concerns as unwarranted. Studies have found positive reinforcement to increase intrinsic motivation (Cameron, Banko, Pierce, 2001), especially rewards based on meeting a performance objective (Eisenberger, Pierce, Cameron 1999). Conroy et al (2009) describes how ‘teacher reactions’ play a significant role in influencing students behaviour, pupils will try to gain attention through predictable behaviour linked to common teacher reactions. For example, a teacher who focuses attention solely on disruptive behaviour will cause children to behave in a disruptive manor in order to gain the teachers attention. Teachers should use positive attention within feedback to influence desired behaviour (Conroy et al 2009). Chityo Wheeler (2009) highlight the importance of using positive reinforcement with pupils that show signs of behavioural difficulties. Due to the nature of their difficulties and the disruptive effect on the class it is imperative to positively reinforce desired behaviour for these students (Chityo Wheeler 2009). Positive reinforcement in the classroom. Consequences Positive reinforcement influences desired behaviour, ignoring undesired behaviour decreases the chance of it reoccurring (Conroy et al, 2009). Rules and routines are used to prevent unsuitable behaviour. They establish behavioural context for the classroom and instruct pupils on expected behaviour and the consequences if inappropriate behaviour continues (Colvin et al., 1993). This method of instructing behavioural expectations is used in nearly every school and vital to creating a productive learning environment. Chitiyo Wheeler (2009) expand on this by explaining how appropriate behaviour can be established through modelling desired behaviour and by building naturally occurring reinforcement within the classroom environment. This involves managing inappropriate behaviour through consequences (Mather Goldstien, 2001). Rules and routines play a significant role in determining a context for consequences to be applied throughout the classroom. Consequences play a fundamental role in managing classroom behaviour and creative a positive learning environment. These are highly valuable tools used to encourage learning and prevent problem behaviour (Conroy, Sutherland, snyder, al- Hendawai and Vo 2009). Consequences should be used to further learning and stop disruptive behaviour occurring (mather Goldstien 2001). Mather and Goldstien (2001) describe a consequence approach to managing behaviour. This involves defining the problem, developing a behaviour plan, identifying an effective reinforcement and constantly reinforcing desired behaviour. Reinforcement should occur soon after the desired behaviour occurs and used to teach appropriate behaviour, social and communication skills (Mather Goldstien 2001). Teachers must select consequences that are relevant and strengthen behaviour. Bushell (1973) refers to irrelevant consequences as neutral consequences that do not affect behaviour. It is important for teachers to evaluate use of reinforcements to make sure consequences are positively reinforcing behaviour of all individuals (Bushell 1973). Positive feedback Social reinforcement is significant to all children’s development and very common within the classroom. Social cues including walking around the class, smiling, complimenting or commenting are vital in increasing and maintaining positive behaviours. These can be implemented verbally; â€Å"I like the way your group is working!†, Written; â€Å"Great!† or through expressions such as clapping or nodding. Skinner (1953) suggests that pupils need significant amounts of social reinforcement and positive attention in the first few years of school. He argues it establishes several generalised social enforcers including; attention, approval, affection and submissiveness. It also promotes confidence and responsibility within children. Convoy (2009) found praise can improve the whole class environment. Effective praise increases positive behaviours and interactions with pupils and teachers. (Convoy et al 2009) Infantino Little (2005) describe a range of important principles governing praise; Praise should be initiated by the teacher, dependent upon desired behaviour, focusing on improvement, age appropriate and structured around individual needs. These different principles describe a wide range of factors that together determine the effectiveness of praise. Despite this huge range of significant factors Smith Rivera (1993) show how praise is most effective overall, applied to specific behaviour. In the literature behaviour specific praise has been linked to positive outcomes for students and a decrease in negative behaviour. (Thomas, Becker Madsen 1968, Ramsey, Walker Gresham 2004) Most importantly praise has been shown to increase student motivation (O’Leary Becker 1969) and have positive effects on tea ching reading and math’s (Gable Shores 1980). Morrison and Jones (2007) addressed the topic of Positive Peer Reporting. This positive action of saying positive things about pupils peers reduced tension, negative feelings and encouraged positivity throughout the class. An example of this in class is ‘star of the week’ or ‘show and tell time’. This shows how praise is not just teacher orientated, but in fact can be applied throughout the class in a variety of different ways. This can help promote more learning within the class, specifically areas of development etc social skills/ personality. Despite this the effectiveness of praise in diverse classrooms is questionable due to individual differences and prior experiences of praise (Lam, Yim and Ng 2008). Infantino Little (2005) noted student’s preferred to receive praise for good work privately, as they prefer not to be singled out. This may infer that in school there are underlying cultural perceptions within children that performing well is a bad thing or something to be ashamed of. Teachers can combat this by using group praise/rewards or by offering a range of rewards to individualize rewards and increase motivation. Praise is a good example of a commonly used environmental event used to reinforce student’s behavior (Brophy, 1981). Important studies suggest teachers do not praise good behavior as much as they could (Wehby, Symons, canale go 1998). Rewards systems Schools have used external rewards to manage behavior for many decades. The use of rewards for good behavior is directly related to academic and social success (Slavin 1997). On the contrary some evidence suggests that expectations of rewards can undermine intrinsic motivation (Holt 1983, Deci, Koestner, Ryan 1999). A reward is defined as; the offering of an environmental event in exchange for participation or achievement (Craighead, Kazdin Mahoney, 1981). To successfully shape problematic behavior students must comprehend and accept rewards used to reinforce behavior. Pupil’s perception of a ‘good’ reward has been shown to change with age (Shreeve, Boddington, Bernard, Brown, Clarke Dean, Elkins, Kemp, Lees, Miller, Oakley, Shiret 2000). This can have a major impact on the effectiveness of using reward systems. To combat this issue, Infantino Little (2005) state rewards should be â€Å"mutually agreed by students and teachers, realistic and deliverable†. Rewards can help define behavioral expectations, recognize positive behavior and provide a safe, consistent school environment (Shreeve et al 2002). This provides students with a sense of community and self belonging which increases opportunities for learning (Zimmerman 1989). Rewards are significant in helping motivate children with reading, Math’s and social skills (Reiss, 2005). Research suggests reward systems are effective at improving behavior (Clifton Cook, 2012). A wide range of factors contribute to the overall effectiveness of using classroom rewards. These include; perceived fairness, providing choices of reward, establishing a sense of community and individualizing reward systems. It is important that teachers evaluate their strategy to make sure these factors influence how reward strategies are implemented through school. Barriers to application of positive reinforcement. While implementing positive reinforcement within the classroom teachers face several barriers. Briesch and Chafouleas (2009) identifies that a lack of time and resources means teachers are unable to reinforce all desired behaviour within the class. Also there is a danger that the teacher becomes an unconditioned stimuli resulting in children only acting in specific ways in teacher presence (Briesch and Chafouleas 2009). Reinke, Lewis-Palmer Merrell (2008) describe ‘Locus of control’ being taken away from children when using excessive positive reinforcement, this resulting in a loss of intrinsic motivation. It is therefore crucial that teachers evaluate how productive their strategies are in their specific class. Another major issue within the literature is that when a child is rewarded for completion of a task many times, they tend to lose interest in the actual task and focus more on gaining the reward at the end. (Kohn 1993) this can seriously impact the learning environment and have adverse individualised effects on their attention processing systems (Hidi 1990). Also noted within literature is that teachers can easily make bad use of reinforcement and as a consequence, unintentionally reinforce negative behaviour. For example; sending a student outside for bad behaviour removes the child from the unwanted stimuli (work) and reinforces their behaviour because they have achieved their goal (not having to work). This means the underlying behaviour will most likely be repeated (Maag 2001). Another important fact to consider is that due to the culture of schools, and behaviour deemed appropriate, therefore reinforced, all children are being taught (reinforced) the same information decided by the small group of individuals who write the national curriculum. This does not promote individual learning and must surely have detrimental effects on the diversity and individualisation amongst the general population. Conclusion The use of positive reinforcement is based on a strong amount of literature that suggests behaviour is reinforced by contingent rewards. Most noticeable within laboratory experiments based on animals and food, positive reinforcement has become widely accepted as a behavioural modification strategy/tool. Due to the increasing range of pupil’s abilities in the average classroom teachers have to incorporate and build upon strategies that successfully promote progression with the vast majority of abilities encountered. In a class setting, strong rules and routines provide instructions to pupils that are used to direct behaviour. Verbal prompting of these rules can drastically increase the effectiveness of reinforcement. Consequences, rewards and positive feedback are used as an effective motivation tool and can supply incentives for behaving in specific ways, effectively influencing a wide range of decisions in the classroom. Praise is highly regarded by individuals and important to development of the self and social awareness. It has the ability to motivate students and build self confidence. To use reinforcement effectively through rewards, pupils must not become motivated solely by the reward, losing their intrinsic motivation can have adverse effects on individual motivation. To combat this reinforcement must be individualised for each child and teachers should incorporate a wide variety of reinforcement strategies into their classroom management strategy. It is important to note that how teachers apply positive can ultimately decide its effectiveness within the class. Strategies should be refined and built upon as children within the class develop or the teacher is at risk of reducing the effec tiveness of reinforcement and sometimes impacting negatively of their education. Positive reinforcement plays a fundamental role in creating a positive learning environment for all pupils. It is important it is used correctly and this involves reinforcing desired behaviour, not disruptive behaviour. Therefore it is important I use positive reinforcement in my own teaching by utilizing rewards, praise and sanctions to build a safe environment centred to learning. I will incorporate different reinforcement strategies into my teaching. The use of peer group feedback and praise is easily applied to pupil’s self assessment of the lesson and can help build social relations within the class environment to further learning. Word 2843

Strengths And Limitations Of Education Campaigns Health Essay

Strengths And Limitations Of Education Campaigns Health Essay To establish the need for education amongst the population and its vital role in reducing HIV transmission. To assess the effectiveness (and thus the strengths and limitations) of various educational campaigns in preventing spread of HIV. To determine the psychological and social factors that may contribute to the effectiveness of such campaigns. During the 1980s and 1990s, the spread of HIV increased dramatically within the UK, however has slowed down over the last 20 years (1). Currently there are approximately 33 million people around the world who are living with HIV, and each year more and more people are being infected (2). There are several methods in place to help prevent the spread of HIV, including interventions for sex workers, treatment of STIs, voluntary counselling and testing and needle exchange programmes (3). However, perhaps one of the most important methods in preventing the spread of the virus is educating the population both as a whole and as individual groups. Once people have the knowledge about how HIV is transmitted and what it is, they are then able to take their own necessary precautions in preventing themselves from getting infected (4). For those already with HIV, educational campaigns can help increase awareness about how to cope and live with the disease as well as showing them how to prevent it s transmission. Generally, educational campaigns naturally tend to focus on at risk groups, such as men who have sex with men, sex workers and intravenous drug users (5, 6). Although this is a sensible approach, it is also important that the campaigns do not exclude the education of many other groups who are not considered directly at risk, such as the elderly (6). This is important as it can increase stigmatisation of the at risk groups, as well as not respecting the fact that HIV is a non discrimative virus and can infect anyone. By taking a detailed look at 4 types of educational campaigns, it is possible to assess the strengths and limitations of each, as well as determining the psychological and social factors that might make a campaign more or less effective. Mass Media Campaigns Mass media campaigns are generally used by governments as a method to dramatically increase general awareness amongst the whole population (2). Many forms of media can be used, for example advertisements on television, internet websites, flyers and posters distributed to each household. This type of educational campaign ensures that everyone has the same awareness of HIV, and can also be used to prompt people into further research for themselves (7). In the 1980s, the UK launched one such campaign, with the slogan: AIDS: Dont die of ignorance (8). This had a great effect in increasing general awareness amongst the whole population, however this type of mass education also has its limitations. The overall effectiveness is difficult to assess, as it is such a general form of education, as well as the fact that it is not the only method of HIV prevention tactics that were put into place at that time (9). Also, it does not target specific behavioural issues that need to be changed and wi th its widespread strategy it also is difficult to reach marginal groups (2). Another aspect that is a major downfall is that it may even increase stigma and discrimination as some early campaigns used fear as the main factor in reducing HIV spread, which caused many people to become fearful of those with HIV (10). It also could have led to a decrease in people getting tested for HIV as they were so worried about the effects, both social as well as physical. If these fear campaigns were focused to specific risk groups, it could cause a major stigmatisation of these people which would encourage the view that if you were not a part of the risk group there was no need to be concerned about HIV (2). HIV education in schools Approximately 1 in 6 new HIV infections in 2008 were among people who were under 15 years old (2). Therefore it is extremely important for young people to be equipped with the knowledge about what HIV is, how it is transmitted, and how they can reduce their risk of becoming infected regardless of whether they are sexually active or not. Schools are an excellent place to increase young peoples awareness as they are so universal and therefore would be able to target a wide audience. Also evidence shows that when targeted at a young age, educational campaigns for health promotion tend to be met more receptively by the young (11). By instilling young people with knowledge about HIV risks and diminishing discrimination against those with HIV at an early age, these ideas and values will be held throughout their lives and aid in the long term decrease in HIV prevalence (12). However there are still some limitations to educational campaigns within schools. The nature of the education may not be universal, as some schools may focus on abstinence-only programmes, which would not teach about safe sex and condom use (12). Since 1997, USA funding has increased in promoting these sorts of programmes within its schools despite studies showing that there is no long term effect on sexual health outcomes (12). Some religious schools across the world also prevent the teaching of safe sex and condom use amongst not only the young but also the general population (2). HIV education in the workplace As well as schools, the workplace is also an ideal place to target a wide audience who would be receptive to detailed information about HIV and its transmission. By increasing awareness about HIV and AIDS within the workplace, people who are both delivering as well as receiving this information would then be able to implement the practices both in their working lives as well as teaching their friends and families (2). There are also many professions that may in fact carry an increased risk of HIV transmission, for example those that work in health care (13). These workers would be at an increased danger of percutaneous injuries and specific education about how to avoid such injuries and what to do in the event of one occurring is vital to preventing the viruss transmission (14). Increased knowledge about the disease would also have the benefit of reducing the stigma surrounding HIV and AIDS and prevent discrimination in the workplace. This type of education, although effective, may not be put into place at every workplace therefore some infections may still occur through lack of awareness. Also stigma and discrimination against those who are infected may also sill exist. HIV and Peer Education Peer education is an excellent way of educating different groups, especially those groups which tend to be marginalised by society (2). It is a way of helping people within these groups to relate to the speaker and to be receptive about the content of discussion (15). As the peer educators are generally from a similar social background as the group, it is therefore a much more relaxed and social way of education. People also may feel a lot more comfortable asking questions about sensitive topics and issues to someone they can relate to and feel more relaxed around (16). Studies have shown that peer education works particularly well with members of society who are at risk of HIV but distrustful of authoritative figures, such as those in prisons (2). This is important as it provides an excellent way of reaching out to those in marginalised groups who need HIV education to increase awareness but may not know how to go about receiving this. As with all the above methods of educational ca mpaigns, peer education would be reliable and accurate, as those who are educating would have undergone recent and relevant training (16). However, peer education may be difficult to set up, and would also be dependant on government support and private organisations and charities setting them up in the first place. Issues such as national discrimination against homosexuals would also reduce the level of education provided, for example in countries such as Zimbabwe, where the president has openly condemned homosexuality (17). Conclusion Although these are not the only types of educational strategies available, each has several strengths and well as a few limitations. The limitations tend to be focused towards a level of stigma and discrimination against those with HIV and a fear of the virus itself by both individuals as well as governments. However it is only with correct understanding and education in the issues surrounding HIV that people can learn to avoid unnecessary infection and respect the fact that HIV is a universal problem and can affect anyone. Education is highly important, however on its own it can only go so far in stopping the spread of HIV. Other methods of harm prevention must also be put into place to ensure that HIV transmission is minimised, for example needle exchange programmes, open clinic testing and accessible condoms would be required (4). Once people understand the social as well as physical factors associated with HIV, they must be able to have places to go that offer support and can help them if they wished to further their knowledge about the virus. In conclusion, educational campaigns must both be widespread to access the population as a whole, as well as targeted to individuals and specific groups in order to change risky behaviours both in the short and long term.

A Tool that Enhances Education Essay -- Teaching Computers Argumentati

A Tool that Enhances Education Computers have been instrumental in improving the quality of life for many people all over the world. Computers have enhanced education to make teaching and learning more productive. Such a technology has given people more opportunities for gathering information and developing education in all subjects like English, science, math, history, and the arts. People like myself have benefited from the variety of programs that the computer has brought in this century such as writing and office programs, encyclopedias, the Internet, email, and online communities. In the century we live in today, the computer is not only considered to be an important tool, but a necessity in a business oriented society. Computers have also been and continue to be a productive tool, especially in the world of education. In a critique titled "The Computer Delusion," Todd Oppenheimer, Associate Editor of Newsweek Interactive, argues that "the tremendous emphasis on computers and technology in elementary and secondary schools, and especially in the lower grades, can actually decrease the effectiveness of learning and teaching" (255). I disagree with Oppenheimer because with the proper use of computers, education can out do itself. Computers have and are still used productively in the classrooms to improve teaching and learning. Oddly enough, Oppenheimer included studies that he disagreed with on the five arguments that campaign the computerization of the nation's schools: Computers improve both teaching practices and student achievement. Computer literacy should be taught as early as possible; otherwise students will be left behind. To make tomorrow's work force competitive in an increasingly high-tech world, l... ...he home. With the proper use of computers teachers and students can use computers to help them with the curriculum. It is important for teachers to be guided and instructed on how to help benefit their students through the use of computers. The computer cannot take the place of a teacher because computers cannot speak or instruct students to read, write, and add, the way a real teacher would in a live situation. The presence of a live teacher is unique and necessary for a well-rounded education. People should not fear computers because they cannot replace the importance of a professional teacher. The computer should be used as a tool to enhance education and not replace it. Works Cited Oppenheimer, Todd. "The Computer Delusion." The Presence of Others. Ed. Lunsford, Andrea A., John J. Ruszkiewics. Boston/New York: Bedford/St. Martin's, 2000. 255-285.

Netflix Essay -- Technology, DVD Rentals

Introduction Reed Hastings (co-founded) founded Netflix in 1997. During this time, Netflix offered DVD rentals by mail. As Netflix went public in 2002, shortly a year later their subscription reached the one million mark (Netflix Management, 2011). Recently, Netflix is recognized as one of the 50 most innovative companies, ranking number eight for â€Å"streaming itself into a $9 billion powerhouse (and crushing Blockbuster)† with 20 million subscribers (fastcompany.com, 2011). This success shows how Netflix embraced a business approach where their mission was to take the troublesome experience of everyday consumers and transform them into a business opportunity. Below illustrates how Netflix rank in other categories. Number 1 Number 2 Number 3 Number 4 Film Netflix Double Negative Real D Dreamworks Video YouTube Twitter Netflix FX Web Companies Twitter Google Zynga Netflix Learning Team A will describes and evaluate Netflix’s innovation strategy, the specific products offered to their members, and the benefits that the company brings to its customers and employees. To begin, innovation goes beyond an invention. It captures the opportunity for change, growth, and market leadership that allows leaps within the industry in multiple ways (Pearce & Robinson, 2011, p. 376). Simply stated on Merriam-Webster.com, innovation is â€Å"the introduction to something new; a new idea, method, or device† Netflix’s Innovative Overview The outlook for Netflix has developed a trend of continuous growth with subscribers and providing products with a substantial cost advantage by distributing a wide variety of titles that appeal to different customer groups (Anthony, 2005). The success of Netflix was simply listening to consumer’s feedback regard... ...a remarkable opportunity to grow in the industry and lead as an innovative provider, Netflix has much opportunity to satisfy its customers and maintain their attention with their revolutionary business growth (Martala, 2009). Their success goes beyond their product. As stated, it is a combination of their culture of high performance drivers and fosters the â€Å"freedom and responsibility† mindset (Elliott, 2010). Because of their innovation and gradual entry into the market, Netflix has the competitive advantage to add layers of products for growth for years to come. Currently, Netflix has the competitive advantage to increase price and retain their current customer base. Even more beneficial, is the opportunity to attract additional subscribers with their new features. To end this, combining their products, price, culture, and strategic plan makes Netflix innovative.

Speech Aboutlove

Speech about Love Love is known to be one of the most important human values. Everyone wants to love and to be loved! Virtually everyone is capable of this wonderful feeling. Love is of multifaceted nature. Sometimes because of it we may think that our  beloved people  have qualities they really do not have. At the same time, this  feeling  helps reveal all the positive features of  the person we love. Only true love is able to change people for the better. It makes us forgive and find happiness in the  happiness of a beloved man or a woman.Therefore,  love  is the most complex and the most deep human feeling. Sometimes love makes people do heroic things. Love can make life full of joy, fun and laughter. This feeling is able to give us a brand new life, help us gain new strengths and creative forces†¦ At the same time,  love is a very complex feeling  since it is associated not only with  tenderness and joy, but also with pain and tears. Everything is not a s simple as it may seem. That is why many writers compare love with  falling into the abyss. We are all different and we all express our love in different ways.The very notion of â€Å"love† has a completely different meaning to different people. But we all love and want  to be loved, and we are all united by this desire. This is the†¦greatest miracle. Those who don’t know what  love is†¦ Speech on Dreams Have you ever wondered how dreams come about†¦ whether the BFG really existed? That this huge giant would stalk around at night catching dreams to trap them into jars and blowing them into your ears to determine what sort of dreams you would have that night? Well, you will find out very soon. Good morning to one and all.Today, I will be delivering a speech on the topic ‘dreams'. I'm sure many of u here might find this topic strange. A speech? On dreams? You must be joking! Some of u might scoff. But perhaps, after listening, you might realiz e it is actually quite interesting. Did you know it is possible that you can get rid of your fear of something in your dreams, and that's because the things we are afraid of during the daytime often turn up again in our nightmares. We can make good use of this, however. It appears that some people deal with their daytime fears in their dreams.This was the case in the following example: A woman was awfully afraid of spiders. In a dream a big spider was approaching her. The hairy crawler came nearer and nearer, until it touched her. But she felt quiet, and not afraid. Afterwards she noticed that by day she was no longer afraid of spiders either. Sounds amazing? Well, this is not at all as mysterious as it sounds. ‘Overcoming your fear' in this way is also possible in your dream. Nightmares can be caused by some physical problem (a well known example is someone who dreams about fire and wakes up with a fever).Speech Friendship Friendship is when they push when you need it, but ne ver too hard and stand back when the time is right but never too far and the true test of friendship is if you’re willing to do it all back in a heartbeat. It’s when your life is so much better because your know them and they bring out the best that lies within. Good morning fellow classmates and Mr. Hampton. Today I will be talking to you about friendship and the important role that it plays in our lives. People today, in all this new world technology and thinking have lost sight of what a true friendship is.No way do friends have to be exactly the same, I mean come on friends do have similarities but they also have their differences. The key to opening up the world of friendship is not just to focus on the similarities but to accept each others faults because true friends do not judge each other. Friends love unconditionally. They do have their little angry moments from time to time but at the end of the day all is forgiven and forgotten. Why let something that happe ned in the past ruin what great friendship you could have together in the

Women and Minorities in Psychology

Before the call war women and minorities were not allowed to pursue higher education and were discouraged to study the sciences because of their lack of Intelligence. However, Margaret Washburn was the first woman to graduate with a doctorate In psychology studying with Ethylene In the area of visual Imagery on tactile sensitivity, (Goodwin, 2008). Dry. Washburn went on to become the president of the American Psychology Association in 1921 (Goodwin, 2008).African Americans were referred to as a â€Å"beast of burden† as was thought of as being even more inferior than the lowly female and it was the life that that if African Americans were educated it would encourage them to think about freedom ( Goodwin, 2008). During the post-civil war era African American's were allowed to attend a limited number of separate but equal schools, most attained teaching degrees and returned to their communities as teachers.Those African American's who did earn an advanced degree in psychology ac cording to Goodwin (2008), had a very limited opportunity to use their degrees other than teaching at a â€Å"black college†. Francis Sumner was the first African American to earn a doctorate degree in psychology in 1920 (Goodwin, 2008). Because of the school of thought at the time in the 19th century of the superiority of the white male's women and people of color were not granted the opportunity to pursue a higher education in the case of African American no education at all.They were treated marginally and living on the fringe of society as having no value as a human being at all. Women and people of color were disenfranchised and deem to have little or nothing to offer. Many African Americans credit W. E. Dubious as being the first African American psychology because he wrote so eloquent about the psychological struggles of African American in his classic work entitled The Souls of Black Folk's.The omission of women and people of color from the field of psychology, any ps ychology results would not have been an accurate because of the blabs of the studies; over half of the population was not included. Reference: Contributions of African Americans to the Held of Psychology Shells R. Black, Susie A. Spence and Gasify R. Omar Journal of Black Studies Volvo. 35, No. 1 (Seep. , 2004), up. 40_64 Goodwin, C. (2008). A History of Modern Psychology, 3rd Deed. USA: John Wiley & Sons, By Sandy beyond simple reading and writing it would have a dangerous effects would be not e good for a women health ( Goodwin, 2008).

The Last Remnants of Grizzly Bears

With all the new and advanced technology that is accessible today, who has time to enjoy or care about the great outdoors? Unfortunately, much of the wilderness and the animals within it are gradually fading away. There are many animals that have already been extinct and many more will soon be put on the list of extinction. In the second issue of Target Earth, Tim Stevens found in 1975, the grizzly bear was listed as a threatened species, under the Endangered Species Act. Stevens also stated, Today, the grizzly bear hangs on in the last remnants of wild places left in the U. S. –places like the Greater Yellowstone, Glacier Park, and Shelkirk Mountains of Northern Idaho. The survival of the grizzly bear depends on several factors such as: amount of food they need and amount of space they need to live. Grizzly bears have tremendous food requirements in order to survive–adult females average 300 pounds, and males around 450 pounds, stated Stevens. Furthermore, grizzly bears are opportunistic feeders thriving on roots, berries, pine nuts, insects, herbaceous vegetation, fish, small mammals, and occasionally wild ungulates and their young. With grizzly bears wide variety of provisions, they need a large area to sustain themselves. Stevens stated, a male grizzly bear will use up to a 500 square mile â€Å"home range† throughout its life. Glover and Johnson stated, a female grizzly bear will use up 11-490 square miles throughout its life. Being that the grizzly bear is a wide-ranging, slow breeding species, and as such, are very good indicators of the overall health of the ecosystems they depend upon. If the habitat is in good shape, one could assume the bear is doing rather well(Stevens, Target Earth). However, conservation biologist states, none of the current grizzly populations is large enough to sustain itself over time. Aldo Leoplod states, the most feasible way to enlarge the area available for wilderness fauna is for the wilder parts of the National Forests, which usually surround the Parks, to function as parks in respect of threatened species. Leopold goes on to state, they have not so functioned is tragically illustrated in the case of the grizzly bear. The Greater Yellowstone is isolated from other wildland ecosystems. These populations become vulnerable to inbreeding and other genetic problems, it is critical to have these grizzly bear ecosystems connected by â€Å"linkages† or â€Å"biological corridors. † Ecosystems are much larger than the designated national parks within them. At the core of the Greater Yellowstone National Park, which is 2. 2 million acres. The ecosystem is 18 million acres and includes 7 national forests, wilderness areas, national wildlife refuges and Bureau of Land Management land. Bears are not only dependent upon the National Park â€Å"core,† but also upon the surrounding lands. Scientists have long recognized that these species are dependent upon the health of the entire ecosystem(Stevens, Target Earth). The grizzly bears habitat is slowly diminishing. The Northeast part of Greater Yellowstone provides a good example of the overall cumulative effects that many activities can have on an area. This area has been one of the best and most productive regions for grizzly bears. However, the U. S. Forest Service has been steadily logging and roading many of the last non-wilderness public lands in the region. For example, in one area called the Sunlight Basin, nearly, 4,500 acres of trees have been harvested since 1986. All of this timber was in grizzly habitat. Unfortunately, more timber sales are planned for this are in the future(Stevens, Target Earth).. In addition, on our national forest lands, logging and mining companies and willing federal agencies continue the steady drumbeat of resource extraction. Logging, road building and other developments have begun to invade and alter these landscapes, reducing their ability to support grizzly bears in two critical ways: first, transforming large expanses of land into smaller patches that will be isolated from each other. If the remaining patches become separated by too great a distance, populations of grizzly bears will inevitably decline and may disappear altogether. Second, development brings humans in to the habitat of bears, which inevitably leads to more disturbance and illegal bear kills. It is this kind of scenario that is typical of the remaining 2% of grizzly habitat in the United States(Stevens, Target Earth). Furthermore, when we protect habitat for the grizzly bear, we are also protecting other non-game species, clean water, big game habitat and places for people to experience the wonder of creation. Protecting the last 2%of grizzly bear habitat in the lower 48 states is a delicate balancing act. In the 20 years since the grizzly bear was listed as a threatened species, habitat critical to its survival has been steadily eroded, through clear-cutting, excessive forest road building, oil and gas drilling and private development. Stevens states, proper balance and conservation of grizzly habitat is the key to the bears future. The grizzly bear is one of Yellowstone's most popular attractions. It is a symbol of the rugged west. At one time, populations were thought to be between 50,000 and 100,000 bears in the 1800s in North America. However, by 1900, only a few bears remained in scattered areas. In 1975, the U. S. Fish and Wildlife Service listed less than 1,000 bears remained. Today, biologist report 280-610 grizzlies inhabit the Greater Yellowstone ecosystem. This estimate comes from a study team of the Interagency Grizzly Bear Committee(Glover and Johnson). Today, there are many organizations and efforts to preserve the grizzly bears for the generations to come. One such organization is the Eastern Slopes Grizzly Bear Project. This project was initiated in 1994 to address the urgent need for scientific information about the cumulative effect of human development and activities on grizzly bears in this area. The ESGBP actively promotes the application of this information in management and conservation contexts. One of the objectives of the ESGBP is to focus on research efforts on the cumulative effects of regional land use and mortality factors on grizzly bears. Another objective is to contribute to the conservation of grizzly bear populations and their habitat in the Central Rockies Ecosystems and especially the eastern Slopes(Canadianrockies). If a plan is not devised to help promote and preserve the wildlife of the grizzly bears, it may not be long before they are taken off the Endangered Species list and placed on the extinction list. Author Edward Abbey stated, â€Å"It is my fear that if we allow the freedom of the hills and the last of the grizzly to be taken away from us, then the very idea of freedom may die with it†. And, â€Å"We must not allow our national parks and national forests to be degraded to the status of mere playgrounds†. Grizzly bears obviously need a large space for survival being their provisions range from a wide variety of nuts and berries. Also, the adult females only produce every three years due to the fact their young stay with them for two years. This is one reason why grizzly bears do not reproduce rapidly. Grizzly bears are the second slowest reproducing land mammal in North America. By keeping the grizzly bear from becoming extinct, it protects many other animals from becoming extinct as well.

A Contrasting Comparison of Women at Home and in the Work Field

The modern day woman has become more than just a counterpart in a male dominated workplace. She has become the epitome of a successful person. The modern day career woman often wears 2 hats or more. Her personality has become more flexible as the needs in her life have grown more complex and time consuming.Yes, a woman today is more than just a woman is. She is now a daughter, wife, mother, friend, economist, and anything and everything else that she has to be in between. Seeing a modern day wife and mother makes me wonder what it was like for the children and husbands of yesteryears. Before the hectic life of today, when most families are forced to live on 2 incomes from the husband and wife, a woman seemed to lead a stress free life.Her only worry then was how to cook the chicken defrosting on the kitchen counter. When exactly did this change happen? How has it affected the way a family functions these days? Believe it or not, there was actually a time in history when women stayed at home and took care of the family. This was all before World War 2 changed the landscape of the workplace as the people of then new it to be.Before the war broke out in 1948, women were content to stay at home. Wives took care of the household while the men worked and provided the finances needed to sustain his family. Women were content to stay home and take care of the children.The children were happy because they came home from school or play time and had somebody at home with a glass of thirst quenching lemonade for them or freshly baked cookies for a snack. The women were more supportive of their brood.As a mother, the women made sure that the children were well taken care of, more secure in the thought that their mother loved them because they could see her and feel it more and often. A mother's role then is just as important as a mother's role now. Mother's then were not as stressed out as they are today. Yes, women then were also tired and stressed out.They were very busy and already had 24 hour work days. They were happier though. This is because they dealt with only one situation at a time and the routine did not vary that often so that dealing with any problems posed before them seemed so trivial and common sensical.Then unexpectedly, the United States got involved in World War 2 on June 6, 1944. This is the date that changed the family and working man's landscape forever. Women were at this time already slowly entering various workplaces.The war accelerated their entry even more. As most men shipped off to fight the war, women were left at home and were forced into the unexpected situation of having to be both mother and father, care giver and provider for their brood. Women began working where men used to work as a show of support for the soldiers overseas who were giving their lives in order to make sure that the families of the world would continue to live free from tyranny.This was the start of the subtle changes in the family dynamics into w hat we now know it to be. Slowly, the mother and wife figure, the woman kids could always trust and talk to, their mom, the woman who made sure that a hot meal waited for her husband when he got home tired from work started to disappear from the world.After the war, women chose to continue down the new path that had opened up for them. Women felt that it gave them equal footing with men and working gave them a new sense of fulfillment that they used to augment what was now to them a boring life of a housewife.This movement continued to evolve until women finally became the dual careered women of today. She is both a mother and an employee. A wife and an executive, you name it, she can do it. Women of the 21st century have seemingly perfected the art of multitasking.All of this progress in the woman's empowerment movement came at a high cost to their families though. As women discovered that they are more than just pretty faces who could do other things aside from care for the men an d the family, the very foundation that had the woman as its supportive backbone suffered a huge blow. The families of today have become very vulnerable to disintegration.Now, because both parents are already working due to the high cost of living, nobody is around to supervise the upbringing of the children anymore. Latchkey kids are now the norm and the lack of parental supervision have allowed kids the freedom to experiment with crime and drugs.Divorce has become more common these days.   As the husband and wife lose time for their family, lose the time to talk to each other and find out how they are faring in their lives as individuals, a couple and parents, the end up following the misguided belief that more money means a stronger family. Money does not make for a happy family.Togetherness and understanding does. This is what the families of yesteryears had that we no longer have today.  These days, a woman, as a mother and wife does want to give her family their due respect , love and understanding. But she is just so burned out from work all the time that she unintentionally vents on her family by taking what little time she can offer to them in terms of quality time away from them.This usually happens because the woman already loses her sense of self worth and who she really is. Once again, this is something that did not exist for women before 1942.The war did not affect just the psyche of men; In fact, the effects of that war have reached farther than ever thought possible. It took away the innocence of women and replaced it with females who have a need to constantly prove that they can equal the man in any field or work place.I guess it will take more time before the women can complete their evolution into the perfect being. In my mind, this is the woman who can be career driven in the work place, but still be the caring housewife and mother who existed back in the years before World War 2.Works Cited:Cristina Giampoli's Homepage. History 175 Proje ct. November 25, 2006.

The communication medium Essay Example | Topics and Well Written Essays - 750 words

The communication medium - Essay Example For instance, waving one’s hand is generally used to bid someone farewell while putting one’s hand with the palm facing forward gestures one to stop. Simple gestures like waving one’s hand do not define sign language, rather when several gestures are combined to relay thoughts, ideas and feelings they become sign language. In strict terms, there are three categories of sign language differentiated by users and purpose and these are deaf sign languages, auxiliary sign languages and signed modes of languages. The first contains various types all specific to various deaf communities all over the world, the second is a system of signed languages that vary in complexity and the third refers to manually coded languages that are a link between signed and oral languages (â€Å"Sign Language†). Sign language is defined by the two aspects of signals and visual signs as essentially out of all the five senses, eyes are the main facilitators. Visual signs are the most preferred form of sign language as they are universally understood and easy to remember. For instance, in a business setup graphs and charts are used to illustrate the performance of a company in an analytical manner. This is economical compared to having to print out financial documents such as balance sheets. Photographs and pictures in color arouse an interest and motivate people in a presentation setting such as a classroom or boardroom. Drawings and posters as well are used for informative purposes as they can relay information to illiterate people. For example, the drawing of a person holding a cigarette with various rotting body parts has been used to illustrate the dangers of smoking. At the same time, posters are used for advertisements and publicity. However, in most cases visual signs cannot be used alone they have to be accompanied with some form of writing. In addition, they can only convey simple ideas thus, for proper communication they have to be accompanied by gestu res and/or hand signals; and they are likely to get misunderstood plus correcting them is difficult (Kumar 270). On the other hand, signals make use of hands and other parts of the body as well as facial expressions. This is useful in combat and stealthy situations where one needs to communicate quickly without getting noticed. For deaf and mute communities, sign language is a specialized system of communication that includes their grammar system. In this case, sign language is transmitted through three systems oral, complementary forms of oral systems and signs. Oral systems attempt to make use of the minimal hearing capability of deaf people and they include lip reading along with use of verbal-tonal systems. Complementary forms of oral systems promote oral language through cued speech and bimodal communication, using both sign language systems and certain aspects of verbal communication. Lastly, signs are dependent of five factors- facial expressions, orientation, movement, hand gestures and location. For instance, touching one’s mouth using all the fingers except the thumb is used to gesture gratitude (Pfau, Steinbach and Woll 523). Notably as well, sign language is used for comical entertainment as is the case with pantomimes where gestures are dramatized accompanied by music. Children and adults with communication problems and learning disabilities such as autism make use of sign languages using a system known as

Changes in Law Enforcement Essay Example | Topics and Well Written Essays - 750 words

Changes in Law Enforcement - Essay Example The President’s Commission on Law Enforcement and Administration of Justice guides criminal justice policy in the United States. The criminal justice system is the main body of the rule of law which mainly constitutes three parts; law enforcement, adjudication, and corrections. This paper will discuss the changes expected in the field of criminal justice over the next fifty years. Capital punishment United States practices capital punishment for aggravated murder and rarely for felony murder. Although all of the American colonies practiced capital punishment prior to the declaration of the independence, the crimes subject to death penalty and mode of execution have largely varied over time from jurisdiction to jurisdiction. Obviously, the US legal system considers capital punishment as an effective way to deter homicides and other severe crimes. As per the reports of Death penalty information center (Sep 20, 2010), there were 37 death penalty executions in United States in 200 8 and it was recorded as the lowest number since 1994. However, a notable change has been occurring for the recent decades; for instance, many states including Michigan, Alaska, Hawaii, Illinois, Maine, New Jersey, New Mexico, Rhode Island, North Dakota, West Virginia, Vermont, and Wisconsin have abolished capital punishment recently. ... reported that the homicide rate per 100,000 population is just under 10 and it remains constant irrespective of increased death penalty execution rates. 75% of criminologists who belong to American Society of Criminology are of the opinion that increasing numbers of executions would not result in deterrence (Religious Tolerence.org). Hence, capital punishment seems to be abolished in the United States over the next fifty years. Gang violence and Gun control According to Children’s Defense Fund and National Center for Health Statistics â€Å"in a single year, 3,012 children and teens were killed by gunfire in the United States† (cited in Currie, April 20, 2007). It indicates that a child is killed in every three hours by gunfire. The alarming gun crime rate raises sever threats to the US economy and social life. Evidently, the increased gun crime rate among adolescents is directly attributed to teenager gangs. Thousands of students are said to have expelled from schools for bringing firearms to school. The proponents of gun control argue that deaths among teens due to gun crime make rather huge figure than disease related deaths. The liberal use of gun has been identified as one of the major threats to social safety that requires further political and legal concerns. Therefore, the US government tends to bring forth rather stringent ‘gun and gang control’ regulations in future. In addition, instead of punishing juvenile delinquents for gun crime, parents might be caught liable for their children’s criminal deeds. These are some of the legal provisions expected to take place in immediate future in the US law enforcement system. Release of terrorists Many of the developed nations, especially the United States have become the target for several terror groups.

My Dog Essay Example | Topics and Well Written Essays - 500 words

My Dog - Essay Example When I returned from the study tour, as I neared the house, the first thing that I expected was about the welcome that would be in store for me by White†¦..instead, the grim face of my sister standing at the gate shocked me!"Where are Mom and Dad? And what about White? Have all of them gone for shopping?†Ã‚  Ã¢â‚¬Å"Mom and Dad are sitting in the drawing room!† she said grimly and she began to sob. I ran in the direction of the house like an ace sprinter, and landed in the drawing room, gasping. Mom and dad embraced me†¦.Mom said weakly, â€Å"†¦.and your White is resting forever!" I literally grabbed my sister by the collar and asked, â€Å"Tell me †¦tell me, what happened to White!†Ã¢â‚¬ ¦Ã¢â‚¬ ¦Mom gave the details. â€Å"That day, we engaged a chauffeur to go shopping and we wished to take your new car. As soon as White saw the chauffeur at the wheels, she went wild and as he opened the door, she flung herself on him. We tried our best to c alm her down and I tried to hold her firmly. As the driver was taking the car out of the garage, she managed to wriggle out of my grip and leaped towards the car and came under the wheels unnoticed by the chauffeur. She died instantly, with no chance of providing any medical attention to her!† The loss White is an unacceptable reality for me in life. I always recall how she did the ultimate commitment to me, by offering her life itself, for what she thought was incorrect- a stranger taking away the car of her dear master.

Emirates Airlines Essay Example | Topics and Well Written Essays - 2000 words

Emirates Airlines - Essay Example Emirates is one of the fastest growing airlines in the world and it has consistently posted an average of 20% growth in annual profit since 1985 (Plunkett, 2007). This research studies some key components of Emirates Airlines and how it relates to tourism and management. It examines the operational characteristics of the airline and how it aims at expanding its scope. The second section of the paper examines the financial performance of the airline and its implications. Finally, the paper examines the competitive situation of the airline and concludes on the findings. From the webpage of Emirates Airlines (Emirates Story, 2012), it started operating in October 1985. It aimed at providing high quality flight services to and from Dubai. The airline is mainly owned by the government of Dubai but it operates as an independent entity. Emirates has over 160 aircrafts and flies to over 100 destinations in 66 countries. A total of 40% of the flights are to or from Dubai. The growth in traffic for Emirates Airlines is characterized by the cumulative expansion of the airlines fleet. In 2001, there were just about 9 million passengers who flew on Emirates but by 2006, it had increased to 17.5 million (Graham et al, 2010). This is done through the offer of different classes of services that ensures that different people from different backgrounds are serviced by the airliner. Emirates flies to 111 cities and operates in five different global regions around the world (Emirates Routes, 2012). In each of these regions, Emirates Airlines provides various services that aim at meeting certain targets that are unique to the continent. In Africa, Emirates flies to 21 cities on the continent. Emirates flights to Africa was hinged on the expansion of business activities with Dubai. Since Dubai was set to become an international destination that links the developing world to Europe and North America. Due to the

International Marketing Research Paper Example | Topics and Well Written Essays - 1000 words

International Marketing - Research Paper Example icates that the product discussed higher market share in European nations among other parts of the globe where a higher profit margin is reported (Grunig and Kuhn, 2008). For situational analysis, the company can use various methods. The following methods can are be utilized: Porter’s method, 5Cs and SWOT method of analysis. One of the best methods to be used in this situation is the 5Cs analysis. The 5Cs represents company, competitors, customers, collaborators, and climate. First, the company needs to evaluate its objectives, strategy, and capabilities. The evaluation of these elements will help the management determine how fit the organization fits the external environment. Evaluation of the company objectives and goals may include the analysis of organization visions, goals and the environment under which the organization is operating in to achieve its corporate goals. In addition, organization should assess marketing strategies to determine its efficiency and carry out necessary improvements (Hitt, Irel, and Hoskisson, 2007). The products produced should also be analyzed to dete5rmine whether they meet customer needs and expectations. Secondly, we will consider the competitors. Here we will check the position of a competitor in the market and the possible potential threats they may cause to the industry. The competitor analysis will help the management prepare against competition. The organization should conduct customer analysis to determine their needs that in return help the organization to achieve a higher market share. The analysis will help the management of the organization with the knowledge of whether the customer needs and wants are met. It will also help the organization determine the familiarity of the products to the customers, which in turn will determine the intensity of the advertisement. The management will also know the income of its customers, which will help them determine the different prices of their products. The fourth statement